Search the – is the output map in the first place to issue the search engines. The point is simple Duzhe: user searches for information about your business – and immediately see a link to your site. In practice this means a huge influx of interested in your offer vidviduvachiv.Na Sorry, service on that singular doteper ê shamanic tance z bubnami. And, although in the process of promotion is nothing mysterious, or magical, should be recognized, sometimes Shaman tambourine is the most important tool in this case.
The attractiveness of services to promote your site due to the fact, as a result of complex measures, comes to your site visitor, that here and now is interested in your services or goods.
Currently, search engines analyze the wealth of information, build and analyze complex mathematical graphs and many terabytes of text information. Search engines have learned to read Flash files, learned to find "hidden" text and track other types of search spam. All this they do for the good of us with you – Average User. The purpose of search engine – as soon as possible and give the user more precise response to his request. Solving this problem, search engines are developing algorithms for data analysis, introduce additional services and mechanisms. One of the most important quality criteria (and hence the popularity of) search engine is an indicator of relevance prompt the user.
Search promotion gives the following advantages:
- Cost per user involvement is minimal compared to other types of advertising;
- The work is conducted directly with the target audience, that the site come solely interested in your product or service;
- Search promotion is not limited by time and allows you to attract customers constantly;
- There is a great opportunity to plan costs, as the payment is not involved in manual, and for the withdrawal of the site in the first place. The costs do not grow at seasonal peaks.
- Search promotion makes your site more known. The longer you move – the better the further promotion, tobto note deshevshe away ads.
- Issuance of search engine advertising is not perceived as, that the user thinks, that you found yourself.
- And, finally, sites, that are high in the issue, perceived by visitors as an industry leader not only on the Internet, and the second in realnostі.
Not all requests are commercial, and, receiving the input query " stvorennya site », search engine does not know, what it asks the user. You can find us on site (commercial request), but could find, for example, guidance on site (Nonprofit request). With some probability algorithm builds the assumption, and on the basis of these assumptions is building the search issue, and shows that the user. Recently, there is a clear trend dilution issue on "commercial" needs a non-profit issue, such as Article, Wikipedia site and other sites of this plan.
Target Optimizer is, to help search engines rank pages more correctly, and, that is hidden, as high as possible in the results of search issue. When building a search engine results search engine analyzes the issue of two types of factors, conventionally divided into "internal" and "external". "Internal" factors – those factors, which may affect the site owner. Right menu, convenient internal navigation, good informative headlines, quality and uniqueness in online, correct technical modifications title page and many others. By "external" factors include the frequency of mention of the site on other sites, in other words – link to your site from other sites.
Website Optimization – this work to analyze and change the internal structure of site menu, robot s lyrics, inspection and adjustment of technical parameters for optimal performance with your job search site.
Then start working to improve the citation of your site to other resources. Analyzed sites – competitors, is the selection of sites, who could recommend your site to its visitors. For example, those of, involved adjacent, but do not intersect with your activity, and that, for example, may recommend to buy conditioner you, the minds, that you will recommend our customers to order the installation of air conditioning in them. This process is called link exchange.
There are also areas, placing advertisements on your site for a fee, just itself, place as its advertising agency on billboards. The difference in, scho at an advertising agency sotnі bіlbordіv, where they can offer advertising, and here the owner of every "billboards" sets its own rules individually. This advertisement is seen not only visitors – reklamnoї site, but also search engine, and just take into account when ranking the site. Of course, search engines do not approve of placing such paid links, and try to reduce their weight in the ranking algorithms.
As a result of such fighting constantly is changing and editing algorithms bots, as a result of the changes on the search issue. For reviews of search engines result of these changes is to change the position of sites on the issue, but, Âk rule, normal user rarely notices these changes, if not any technical failures.
What we do in promoting the site:
- Determine the most relevant site keywords (no sensu vivoditi site zapitami, which he can not answer, or provide the service).
- Analyze your site for optimization of internal pages. Are headlines, quality texts, Chi well on the site menu, understand user navigation.
- If necessary, (almost always, because every artist works differently), conductivity range robіt, to improve the site structure, change texts and optimize pages for search queries.
- Search advertising platforms, Advertising.
- Analysis of results, make edits and changes.
- Regular reporting on the appearance of the site to popular search engines.
Attention! We do and will never "guarantee", the result of our work will 100% hitting the site in the top ten of search machines. But we guarantee, that the situation will be better, nіzh before, you for contacting us, Number of visitors to our site grow. Remember, that we can not guarantee an increase of orders from the site, Even if the increase in visitors. Reasons for this may be very different. For example, you may be uncomfortable at, it can be lost, not understand, how to order, Online may be too high prices and so on. Met in our practice and cases, when the phone just did not work, which was shown on the site.
What not to do when promoting the site:
- Doing a search spam. For example, placed on the site hidden from the eyes of the user text, stuffed with keywords, write the text background color or a very small letters, substitute pages plaque, giving the visitor a version of the page, and search operation at all other, automatically without the knowledge and consent of the visitor, forward it to other pages. The result Tsikh dіy – "Bank" the site – off site to issue the search engines.
- Doing "referral spam" – buying indiscriminately all available advertising space, that occur during hand. A positive result, likely, will be very brief, but bring on site with filtered long and time-consuming operation.
- Copy to your site foreign materials. On-Perche, Tse is not legally, a per-second, search engine can calculate your site Double win another site, and, as a result, not in the results pokazuvati vidachі.
- Promote website on demand, not appropriate subject site.
Vsі Resources, created by our company, ready to move and contain all the necessary tools for search engine optimization.